The key components include:
– Search Engine Optimization (SEO)
– Social Media Optimization (SMO)
– Pay-Per-Click Advertising (PPC)
– Email Marketing
– Content Marketing
– Affiliate Marketing
– Online Public Relations
– Influencer Marketing
Common strategies include:
– Consistent posting of engaging content
– Utilizing hashtags and keywords relevant to the audience
– Engaging with followers through comments, polls, and messages
– Running paid social media campaigns
– Collaborating with influencers or brand ambassadors